Meet the Platinum Team

philadelphia full service hair salon

Styling and growing together since 2000

meet the platinum team

With over 25 years in the beauty industry, Theresa Kuruc is the heart and vision behind Platinum. What began with modest beginnings has grown into a trusted
neighborhood staple.

Throughout her career, Theresa has spent years mentoring stylists, teaching, and
helping shape the next generation of professionals through education,
leadership, and hands-on support. Her belief in continuous learning and
elevated standards has always been the core of the salon's success.

Theresa is leading Platinum into its next chapter, one rooted in collaboration, growth, and shared excellence. With a
collaborative approach, a clear and
 confident vision, and an unwavering focus on education and top-tier customer service, the salon will continue to flourish and evolve, raising the bar for both guests and professionals alike.

 REVIEWS

We have 80+ 5-star reviews on Google. We take our client experience seriously!

80+

TEAM KIDS

We are truly a work family. We have lots of fun together outside of the salon celebrating milestones.

24

We are honored to have won the National Top 20 Salons award by Lanza multiple times.

Top 20

LANZA

23+

YEARS IN BIZ

We opened our doors in 2000. 23+ years later, we are still going strong and are so grateful!

What we're most proud of:

Joanie has been in the salon for over 25 years.  She is known for her warm,
 approachable style and the strong
 relationships she builds with her clients. 

stylist & manager

Joanie Guidice

Owner & founder

I have been doing hair for 30+ years. I have a passion for creating custom colors. Everyone knows I like a good party... when I am not behind the chair you can find me at the beach with a good book!!

theresa Kuruc

MEET THE TEAM

I have been in the industry for 25 years. I also specialize in extensions, but enjoy all facets of the beauty industry which makes her your go-to girl for all your beauty needs. 

stylist

melanie Murphy 

stylist

Nichole has been in the industry for over 25 years and truly bring both experience and heart to every appointment. She treats every head of hair as a canvas, creating looks that highlights each guest's natural beauty. She understands their need to feel beautiful and values her client relationships. 

Nichole Sarro

Sara has been with Platinum since 2016,  starting as an assistant. She is a guest favorite behind the bowl and serves as our Back Bar Manager. While she helps care for the heart of the salon, she creates beautiful looks and brings her warm energy to every appointment. Beyond blonding and polished blowouts she specialized in keratin treatments. 

stylist

sara sienko 

Stylist

Liz has been in the industry for over 10 years and brings confidence to every appointment. She spends most of her days highlighting away and creating beautiful effortless color. Liz's passion delivers results that feel both timeless and fresh and it truly shows in every detail.  
  

liz anthony 

Alex's passion for creativity in this industry started back in her high school tech program, since Alex's signature specialty is extensions. She loves a good hair transformation especially when it adds length, but of course also color and haircuts.  Alex's favorite color trend is lived in color. 

stylist

stylist

Makayla is a third-generation hair stylist with over 4 years in the industry. She loves everything  about hair, from fresh blowouts to blonding and custom color transformations. She is dedicated  to  always making her clients feel confident and is always looking to expand my education to refine her craft to bring the best to her guests. 

Alex Kettell

Makayla kingkiner 

Bella has been with us since cosmetology school and knew from the start she was meant to be a blonding specialist. She truly loves all thing blonding. From soft and natural balayage to bright, high-impact looks. The salon is her happy place, and that energy shows in every service she provides. Her goal is to make all of her clients fell radiant and beautiful.

stylist

isabella klepac

stylist

Grace joined our team while in cosmetology school in 2019. She brings a versatile and creative approach to the services she provides. Grace's niche is in brows, waxing, and lashes while also offering hair services to give her guests the complete beauty experience. She has a true love for color and enjoyed creating looks that will make your feel your best. 

Grace flannery

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stylist

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stylist

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GIOVANNA DIONNE

"They are amazing !! Everyone is so outgoing always with smile on their faces very respectful and they are reasonable with prices I drive 1.5 just for their service. I love love love Platinum Hair Company!"

melanie slowik

"I've never gone anywhere else than Platinum Hair Company and never will! I'm always obsessed with my hair. Lauren and Terry are the BEST, they never disappoint! It's a beautiful salon and the staff are beyond amazing and everyone is so sweet. I go to get my hair colored all the time, which always turns out perfect and exactly how I ask. I also go for my prom or wedding hair and makeup and it always turns out so beautifully."

kirstin s.

"Used PHC as my hair vendor for my wedding, and it was the best decision!! I had 15 women getting their hair done that morning and Mel, Sara, and Terri made everyone look and feel beautiful. They were so efficient and timed it perfectly so we had time to relax/drink/eat before pictures. Not to mention, they themselves were so fun/nice to get ready with the day of the wedding."

marissa aldana

"Always an amazing turn out when I have a visit with Liz for my highlights! My hair always feels and looks amazing when I step out the salon! Everyone is so welcoming and happy when I walk out over all its always a pleasant visit every time I go!"

elizabeth riley

"Lauren and Terry worked tirelessly to give me, my bridesmaids and mom's the most beautiful hair styles on my wedding day! Together they made an amazing team to make my wedding hair dreams come true! All of my girls looked absolutely stunning.  I will always highly recommend all Platinum staff for any hair needs, wedding or every day looks!"

Guest Reviews